Branding & Marketing Services

Marketing Tools


Content Marketing
Custom Web Design & Development
Graphic Design
Inbound Marketing
Influencer Marketing
Market Research
Organic Search Engine Optimization
Referral Marketing
Relationship Marketing
Social Media Marketing
Strategic Marketing
Tactical Marketing
Word of Mouth Marketing

The Anca Group uses the branding and marketing tools outlined in the toolkit to the left to help its clients achieve the brand and marketing objectives and initiatives outlined below.

Brand & Marketing Objectives

  • Brand Awareness
  • Brand Establishment
  • Brand Repositioning & Strengthening 
  • Customer Acquisition
  • Customer Delight
  • Customer Retention
  • Lead Generation, Nurturing & Conversion
  • Purchase Intent

Brand & Marketing Initiatives

  • Brand Assessment & Development
  • Brand Positioning & Messaging
  • Brand Strategy & Planning
  • Competitive Analysis
  • Customer Experience Assessment & Development
  • Customer Needs Assessment
  • Customer Segmentation & Targeting
  • Market Analysis
  • Marketing Assessment - Online & Offline
  • Marketing Plan Development & Consulting
  • Marketing Strategy Development & Consulting
  • Product & Service Positioning & Messaging
  • Professional & Patient Education
  • Sales & Marketing Alignment
  • Strategic Planning
  • Tactical Marketing Planning & Execution - Online & Offline

Visit our Strategic Marketing Approach to learn about how The Anca Group tackles these objectives and initiatives, and contact The Anca Group if you have brand or marketing objectives or initiatives that you would like to discuss.

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